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Xenith, DICK's Sporting Goods Offer Hassle-Free Shopping Experiences for Athletes and Parents Nationwide

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July 14th, 2023

Keenan Crow

Football has taken over as the top sport in America. Whether you’re just getting introduced to the game, a dedicated athlete, or playing at the game’s highest level, Xenith has the gear you need to optimize your performance for a dominating season. In this article, we’ll highlight how Xenith and DICK’s Sporting Goods have combined forces to bring cutting-edge football gear and hassle-free shopping experiences to athletes and parents across the country.

Shop Online, Pickup In Store

Knowing how jam-packed schedules get with workouts, practices, and everything else in-between, Xenith and DICK’s Sporting Goods have teamed up to serve athletes and parents a unique football shopping experience. Xenith’s interactive end cap display inside DICK’s Sporting Goods stores will help players who are shopping for new equipment feel more assured about their choice of Xenith helmet, while also streamlining the fitting process to help take the hassle out of shopping for football gear.

DICK’s Sporting Goods’ shop online, pickup in store options also make shopping for football gear remarkably convenient. As we previously announced, you can now explore Xenith’s wide range of cutting-edge football gear from virtually anywhere at and schedule to pick it up later-on at your convenience. Gone are the days of limited options and not knowing what is available on the shelves when you visit a local store!

Conveniently Available Nationwide

One of the significant advantages to our latest partnership with DICK’s Sporting Goods, is being able to bring Xenith’s 5 Star football helmets and cutting-edge shoulder pads to millions of athletes nationwide. In total, Xenith can be found in 700 DSG store locations across the country, including over 450 stores featuring Xenith’s unique end-cap display. This accessibility allows youth and adult players from all corners of the country to get their hands on the latest and most innovative gear, ensuring their safety and elevating their performance every time they run out onto the field.

Xenith | DICK's Sporting Goods

When it comes to safeguarding our young athletes in football, selecting the right gear is of utmost importance. That is why Xenith's new in-store shopping experience at DICK's Sporting Goods aims to provide athletes and parents with information about helmet safety, easy to access sizing and fitting guides, and all of the details about the major components and configuration of a 5 Star football helmet.

Xenith football helmets have become a top choice in headgear protection for athletes and discerning parents looking to provide optimal protection and comfort for their children. With continuous innovation, independent testing, custom fitting helmets, and a proven track record, Xenith has earned the trust of parents and athletes around the world.

Explore Xenith football gear at DICK's Sporting Goods.